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Fun Fact

Aspen, a place where mind, body and spirit can flourish
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Good branding: In the 1940s, a Chicago industrialist visited the area and proposed the “Aspen idea,” describing it as a place where mind, body and spirit could flourish.

Interpretive sign on a nature trail near the Ice Age Discovery Center in Snowmass, Colorado
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Mammoths, mastodons and giant ground sloths used to roam here. The Ice Age Discovery Center in Snowmass Village tells the story of the treasure trove of alpine Ice Age fossils found here in 2010.

An event during Wintersköl in Aspen, Colorado
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Aspen has been celebrating what makes its winters so special with its annual Wintersköl festival since 1951.

Photo: C2 Photography

The Highland Bowl skiing area at Aspen Highlands Ski Resort in Colorado
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Experience Aspen and Snowmass